VCU news

By VCU News staff

Brian P. Brown, Ph.D., will serve as the interim dean for the Virginia Commonwealth University School of Business, effective today. 

Brown is a professor in the Department of Marketing who has experience in academic leadership, research and teaching. After serving as an assistant professor for five years at the University of Massachusetts, Amherst, where he earned an award for outstanding teaching, Brown joined VCU as an assistant professor in 2011, rising to the ranks of associate professor in 2013 and professor in 2019. Brown also has more than 15 years of experience in marketing, management and consulting, including serving as brand manager of Coca-Cola Classic at The Coca-Cola Company and vice president of marketing at Snapper Power Equipment.

Brown’s research interests include brand strategy, business-to-business marketing and product management. He has published articles in several of marketing’s top academic journals including the Journal of the Academy of Marketing Science, International Journal of Research in Marketing, Industrial Marketing Management, Journal of Brand Management and Journal of Business Research. He serves on the editorial review board of the Journal of Business Research. The VCU School of Business awarded Dr. Brown a Most Inspiring Teacher Award in 2013, and an Award of Excellence in 2019. He was also selected to be a Provost Faculty Fellow in 2022.

Brown is active in the Richmond community. His board memberships include VCU’s Institute of Contemporary Art, Preservation Virginia and VPM.

Brown earned his Ph.D. degree from Georgia State University, his MBA degree from Duke University and his B.A. degree from the University of Virginia.